Ollie's Boutique is rapidly becoming the place to shop for eco-consious consumers. The 100% cotton Swiffer cover found a three week slot in the Environmentally Friendly Gift Guide in October 2009, and two Etsy Finds email features in two weeks. Consumers are enjoying the many benefits of this reusable alternative to the usual disposable covers. They are saving money on refills and feeling good about reducing household waste. Everyone loves their Swiffer sweepers, but some of us want a "greener" way to use them. Ollie's covers are currently being used in the United States, Canada, Malaysia and Italy.
The crocheted covers are reversible and washable. Thanks to high volumes of communication with shoppers and window-shoppers alike, Ollie's Boutique is currently working to expand color options and sizes. New XL size covers are available by special order for the Swiffer Max for $12.50 each plus shipping.
Another hot, eco-friendly item is the cup cozy. Cup cozies are meant to replace the paper sleeves on to-go cups and reduce waste, but they also function as insulators for hot cups and cold cans, and they catch condensation on iced beverages in cold cups too. These are also reversible and washable.
As Earth Day approaches, take a look at your daily routine and find one small change you can make to reduce, reuse or recycle.
Wednesday, March 24, 2010
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